The Holy Month of Ramadan Is Upon Us
The holy month of Ramadan is upon us and there is no doubt that this Ramadan is going to be different in many ways. But nothing changes the spirit of the holy month that remains deeply embedded in our hearts. Let us draw strength and inspiration from it to face the challenging times. May this month be filled with peace and prosperity to you and your families.
Ramadan season is usually a busy period for us and this year, in view of the unprecedented times we are going through, we are prepared to elevate our efforts to a whole new level in order to continue to excel in what we do. Our goals are clear and nothing can stop us from achieving them!
Led by our vision to ‘Embracing Heritage, Delivering Excellence and Innovation’ we embarked on the third year of ‘Project Falcon,’ during which, the AMA family are working with renewed enthusiasm to develop innovative technologies that are capable of further enhancing our processes and operations. Needless to say, these efforts add much value to our digitization goals. Despite these hard times, we will continue to be the ‘Best of the Best’ in everything we do.
The customers are now shifting to digital, the National newspaper posted a few weeks back that 60% of GCC car buyers prefer to buy online that visit a showroom amid the COVID-19. We have achieved several milestones with regard to digital transformation and have delivered many solutions that add further simplicity and convenience to customer experience. For instance, the launch of the first ever Nissan e-commerce platform in the region enables customers to buy their favourite Nissan vehicle online from the comfort of their homes, thanks to a free-hassle purchasing scheme that even delivers the new vehicle to your doorsteps! We also introduced our advanced key drop off service and our mobile test-drive services.
Furthermore, the new Interactive, Life, sales experience activated by the Infiniti followed by Renault and Nissan teams gives customers a showroom experience through a fully live interactive conversation via video. Customers will be able to roam around the showroom virtually before choosing their favourite vehicle, which will be delivered to their homes after the transaction. That’s not all; our Service Department has also activated home pickup and delivery service for after sales services.
I attribute our current market position to your hard work, perseverance and optimism; and I am confident that these very qualities can help us get through any challenge. I express my heartfelt gratitude and appreciation to all our showroom staff, service advisors, mechanics, engineers, and support team members for their dedication and most importantly, their ability to rise up to this challenge.
Our front-liners work tirelessly each day, fulfilling their tasks with the highest level of excellence and commitment, no matter what the circumstances are. You are our heroes!
Our hearts and thoughts go out to those affected and we pray for their speedy recoveries. Most importantly take care of your health, stay safe.
Remember that together, we can overcome any challenge and soar to even greater heights.
About the author
Irfan Tansel: Global Citizen and CEO of Al Masaood Automobiles
After starting his career as an apprentice to become a car mechanic at the age of 15, Irfan Tansel has over 40 years’ experience working for family offices spanning across 3 continents. An entrepreneurial and visionary leader, Irfan is credited for his unique approach to company strategy, culture building within organizations and more recently, succeeding in a challenging market; this year Al Masaood Automobiles gained global recognition for achieving 68% growth after re-strategizing, repositioning on the automotive market and hiring a diverse workforce.
Driven to build a legacy, Irfan has a competitive nature. And, after achieving his goals and reaching the peak of his career, Irfan is determined to inspire tomorrow’s leaders by sharing his career of 4 decades Automotive knowledge.
When Irfan isn’t preparing for a future of disruption as electric cars, connectivity, autonomous vehicles and ride-sharing comes into play, you can find him spending time with his family and playing golf.
For media and keynote inquiries, please email his brand manager Jen at Jen@prestidgegroup.com or call +971 55 719 3601. DOWNLOAD IRFAN’S MEDIA KIT.
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